Music Marketing
activities take up a lot of time and require knowledge of how marketing works
best. While that time, is crucial for an
Indie Artist so are the marketing tasks that need be done. How do you stand out amongst the more than 28
million tracks on iTunes especially since there are approximately 100,000 being
added every day? The most cost efficient method is to delve into a Music
Marketing campaign. I bet some of the
indie musicians reading this are saying “but that costs a lot of money”…but it
doesn’t. What it costs is TIME to
implement the campaign; and the knowledge to know what you are doing!
Being
talented and letting people know about your talent are two very different
things! Getting your music exposed to
the right listeners (that like your genre) will help you to grow your fan base,
sell more tickets to shows where you can sell merchandise, etc. Being in touch
regularly with your fans and potential fans is paramount for the future of your
career. Not only does communicating
regularly with them breed loyalty but also word-of-mouth and further
exposure. Now, more than ever, it’s very
important to have an email list of fans (at least 75% of your revenue will be
from the people on your fan list), but also friends/fans/followers, etc. on
social media as that is now the gauge for getting a booking agent, manager,
getting signed to a label, etc.
But, let’s
face it. There are only so many hours in
the day and you can’t be the best at everything you try to master. So if you are looking for an alternative to
doing it yourself, check our www.MusicMarketingByWebNRetail.com
and Facebook.
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